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  • Andrijana Marković

Country Manager Fonio Serbia

Fonio Trade, established in 2014 in Sofia, Bulgaria, is already the market leader in the hearing aid distribution and retail in Bulgaria (2017) via operational excellence, professional marketing and rigorous sales training. The company aims to become the Balkan-wide leader in hearing aids retail. Accordingly, it plans to expand to neighboring markets ‐ Romania (2018 1H ‐ underway) and Serbia (2018 2H).

Country manager Serbia

P&L responsibility for the local market

Must have's:

‐Entrepreneurial drive

‐Execution capability

‐Excellent communicator

‐Positive attitude

‐Problem solver

‐Ready to travel country‐wide and to Sofia, Bulgaria

‐Reports to HQ in Bulgaria


‐Sales and Marketing experience in specialty retail or consumer business, e.g. optical retail, pharmaceutical, drogerie, cosmetics, medical device or consumer healthcare in retail model

‐Financial / M&A / audit background/understanding

‐Good network

‐Stock buy‐in as "skin in the game" in the range of € 5‐10k

The company offers:

‐Rare professional development opportunity to build up a new chain of 8‐10 POS, hire and train people and achieve revenue targets

‐Remuneration based on performance

‐Training on products and industry specifics

Contact under full confidentiality: Ivan Sirakov,, +41794471159 / whatsapp & viber, skype: isirakov


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